TGE-103beginner3 hours
AI for Customer Insights
Transform scattered customer feedback into actionable insights using AI—understanding what customers really want, not just what they say.
Your customers hold the answers to your biggest growth opportunities—you just need to know how to listen. In 3 hours, you'll analyze feedback across all channels, uncover unspoken needs using the jobs-to-be-done framework, and turn insights into product and marketing decisions.
No dates currently scheduled
Track
TGE
Level
103
Foundational
Duration
3 hours
Best Value
Early Bird
$99
Save $50
You will arrive guessing what customers want based on scattered feedback and intuition, and leave with AI analysis prompts, behavior-based segmentation, and a customer journey map that turns understanding into better products and marketing decisions.
About This Workshop
Transform scattered customer feedback into deep customer understanding using AI. Analyze sentiment, extract themes, discover unspoken needs, map customer journeys, segment by behavior, and turn understanding into better products and marketing.
😰
Before
Overwhelmed by options, unsure where to start, worried about falling behind
3h
🚀
After
Clear action plan, confidence in your direction, ready to implement
Workshop Agenda
20 min
The Customer Understanding Gap
Problem awareness, ROI of insights
25 min
Mapping Your Feedback Ecosystem
Comprehensive feedback source map
35 min
AI-Powered Sentiment & Theme Analysis
Multi-source analysis, competitor insights
25 min
Discovering Unspoken Customer Needs
Jobs-to-be-done, implicit needs
**15 min**
**BREAK**
30 min
Behavior-Based Segmentation
Predictive segments, prioritization
25 min
Customer Journey Mapping with AI
Before You Take This Workshop
We suggest completing these workshops first for the best experience
What You’ll Learn
Identify: and prioritize sources of customer feedback
Compile: feedback for comprehensive AI analysis
Analyze: sentiment and extract themes using AI
Discover: unspoken customer needs and jobs-to-be-done
What You’ll Walk Away With
Feedback source map with prioritization
Analysis prompt templates (sentiment, themes, needs)
Segmentation framework with predictive indicators
Sample analysis completed (own data or provided)
Is This Workshop Right For You?
This IS For You If...
- **Business Stage:** Established with existing customers
- **Feedback Volume:** Has 50+ pieces of feedback available
- **Current Practice:** Reads feedback occasionally, no systematic analysis
- **Technical Level:** Basic AI comfort (completed TGE-101)
- **Pain Points:** Don't know what customers really want, scattered feedback
Recommended Next Steps
Continue your AI learning journey with these workshops
Ready to Get Started?
Join us for hands-on AI training designed for real business results.